- Created on Monday, 28 March 2011 01:51
- Last Updated on Sunday, 07 July 2013 09:24
- Written by Terrence
- Hits: 10933
A great website design is important to any business, if they are trying to success in the Internet marketing. But not only good web design it also should have a good search engine optimization as well. Some SEO rules are easy to follow. When you porperly excecute these rules you can feel theÂ visitors experienceÂ as wellÂ . But in reality only few follow these rules. In this article I will give you 8 SEO tips to improve your web design.
Website URL Structure
Your website URL must be easy understandable and friendly. So that the search engine robot can read your content easily. Not only search engine but human too understand the URL easily. Â See the below example. Â Be aware that some CMS uses auto generated numbers and special codes for the URL.
First example is not structured properly, it is not recommended and robot cannot understand your content. But the second example is in a structured way. You also can understand the structure.
Don't Forget to Get Backlinks
Backlinks are incoming links to your website. The number of backlinks is an indication of the popularity or importance of that website or page. In basic, a backlink is any link received by a web node (web page, directory, website, or top level domain) from another web node. Backlinks are also known as incoming links, inbound links, inlinks, and inward links.
Make Your Content Unique
Content is key to your website. If your content is not fresh and unique your SEO effect is waste. Make every page unique. Google rank your website according to your content and it is always seeking unique contents that will not contained anywhere else on the Internet. And also your content must differ from page to page in your website. Do not copy and paste from another website or another page from your site. Â Site with small contents are ignored in search engine results.
Use Header Tag as Key Word
Using header tag is important for SEO. Â You can use h1 to h6 header tag. Search engine first looks your header tag. By using key words in your header, you can tell search engine that this header is important. You have to use your header tag in a proper way. Use h1 to h6. If you use in reverse it will not work properly.
ALT Tags and Title Tags
All images need ALT attributes to be 100% W3C-compliant. You need to understand that search engine cannot identify images. ALT tag will tell search engine about the image. Not only that if the user cannot see your image without ALT tag they are helpless. Use simple and understandable ALT Tags.
<title> tags are appearing in the title bar in the browser. Titles are the mostÂ signifierÂ when search engines are concerned. Rather than using the same title for all pages, use a unique page title. Do not use your website name or company name. Make sure to limit the <title> tags to 60 characters in length, including spaces, so that the full text of the title tags appears in the search engine rankings and doesnâ€™t get cut-off by Google.
Make Better Internal Link Structure
A strong internal link structure is the architecture of your website. When web page internal link structure is in a logical way, they will tell the story. This inter connection will causes the search value of these pages. If the links are easy to follow by reader, theyâ€™ll be easy for search engines to follow as well. The link structure includes Breadcrumb, Footer links and Text links.
Create Site Map
Your site may be small or big, but create a site map. They make it very quick and easy for the search engines to find and index every page on your web site by inserting links to every page in one spot. Site maps also allow you to help the search engines to clearly understand what your web site is about and presents some unique opportunities in optimization. Not only it makes more easily readable for search engines, but also makes it much more usable for your customers.
Website loading speed also one of the concern in search engines. Now all the search engines are considering in page ranging. Faster loading site will be the top on result page. Because search engines are trying to give greater experience to their users. So they display faster loading site in top on result.