How to Improve Your Website Rank in Google Search Engine

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Improve Website Rank

Google’s objectives is to ensure that it’s always delivering search results that users find relevant, interesting and also  timely. Google’s search engine uses a variety of methods to determine which pages are displayed first in the results. There are always a few things you can do to improve your rank in Google search results. We are going to list most practical methods to Improve Your Website Rank in Google Search Engine.

Update Your Website Regularly

Content is incredibly important to any website. You need to improve your content to receive more visitors for your website. Google will recognize that you’re constantly improving your website, and they’ll have more of your website to index on their searches, resulting in higher relevancy and more exposure.

Use Metadata Wisely

Metadata is an information which gives visitors to brief about the website content. This is the information that Google picks up and display in the search result when people do search. So relevant metadata will help to ranked higher. There is description metadata, which should be a brief explanation of your website and is usually the text that is shown under search results and there is keyword metadata, a collection of words that is relevant to your website.

Unique Content

Google does like great unique content. The more original your content, the higher Google ranks it. Google cares about the quality of information because people use the web to find information.  When you creating unique content that begs to be shared such as videos, blog posts and ebooks also has a big side benefit.  That benefit is that people will link to your website or blog and hence Google gives you big ticks in its search engine result.

Off-page Optimization

SEO experts agreed that off-page link building techniques contributing 80% of the  effectiveness in any SEO campaign. Off-page optimization or building links, is by far the most important activity for assisting us in getting our website well ranked in search engines. And the key driving force in this, is backlinks.

The Importance of “Back Links

A link, or back-link, is the link that you use to be brought to another page. Backlinks are very important because they are basically like “votes” for your page that tell search engines that other webpages like and utilise your page for information. The more websites that you have linked or “voting” for your webpage, the higher your ranking will be.
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